Scaling Up - Increasing Village Impact

Exciting days are ahead and we thought it would be fun to give you a glimpse into our future.  In the past months we have been working alongside some great colleagues in international development to document our development model for rural villages and to articulate the framework to measure the true societal impact.

The challenges we [...]

Professional Fundraisers Triple the Impact of Conference Gifts

This week’s blog is a excerpt from our June Summer Newsletter – A little light good news and thanks to the AFP for choosing to Empower People For Life!

The AFP Triples the Impact of Their Conference Gifts.

“Perfect timing, I needed these for my desk!” AFP member upon receiving the gift set of coasters at the [...]

A Key Purchasing Criteria for 35+ Consumers

The GlobeScan Radar 2010 recently released it’s findings on the perceptions of Canadians with respect to their views on Corporate Social Responsibility.  The purpose of this study is to inform companies as they seek to make decisions on their CSR initiatives.

Is Your Target Market over 35? – Better Read On

A key finding that stood out [...]

Fighting Poverty – One Gift at a Time

It’s always fun to receive a note of thanks and affirmation for the work we are doing.   I hesitated to post this mainly because this is a blog and it’s objective is not promotion of our company or products – but ideas.

In the end  I chose to because I think the note sent from this [...]

A Fair Trade Mother's Day

A FAIR TRADE MOTHER’S DAY

Mother’s Day is this Sunday May 9th, and interestingly enough, World Fair Trade Day is May 8th.  The coincidence of dates creates a great opportunity for us to honour our mothers and mothers around the world by thinking about where the gifts we choose were made.   It’s fairly easy to [...]

The 3 Richest People I Know

The road to riches is paved with….?  Despite our line of work at ZOË, it turns out that I get to meet many people who demonstrate great wealth in different ways.  I thought it would be fun to share 3 of them with you.

AUDREY: Audrey, (not her real name), is a married mother of two [...]

Citi & ZOË - Working for the success of Haitians

This weeks blog is an interview with Ross Metcalfe, Vice President – Partner Marketing of Citi Cards Canada .  Citi recently worked with ZOË Alliance to expand economic development in Haiti by sending the following insert to cardholders encouraging them to by the game Ti Ta To 10 to help Haitian men and [...]

Fear and Inspiration from Guatemala

In February, I had the incredible experience of visiting Guatemala with my colleagues from CH Global.  It was a quick work trip, sorting out things like supply sources, cost models, production techniques, delivery intervals….all the exciting stuff of business…but in a very different context.

This business is being grown in the village of Lake Amatitlàn, Guatemala.  [...]

1,000,000 Cars Merging into 1 Lane - Haiti Update

Helene Delius speaking with Isemane

“All the women who have worked on this project are most excited by the ability to show their children that there are opportunities beyond what we have known.  There is hope.”  Helene Delius – Supervisor, Seamstress Team

Haiti is like a huge traffic jam with 1,000,000 cars trying [...]

Patient Optimists or Impatient, Patient Optimists?

“Impatient optimists are like investors in subprime mortgages in 2007. They can be so blinded by the upside that they fail to do their due diligence. In the end, their impatience and pursuit of outsize returns fuels waste and disappointment. Patient optimists, by contrast, have lowered their expectations of any particular program or [...]